Experience Ocean Road Abalone First Hand
Farm Tours
Step behind the scenes of one of Australia's longest running land-based abalone farms and discover how Tiger Abalone is grown on the rugged Southern Ocean coastline near Port Fairy.
Explore the farm, learn about the abalone lifecycle and gain insight into the people, systems and innovation behind Ocean Road Abalone.
More than a farm visit
Discover the Journey of Abalone
Located among the coastal dunes at Port Fairy, Ocean Road Abalone offers visitors a unique opportunity to experience abalone farming in one of Australia's most remarkable coastal environments.
During your visit, you'll learn how abalone are bred, raised and harvested, while gaining insight into the sustainable farming practices that support production from ocean to plate.
What You’ll Experience
- See how pristine Southern Ocean water flows through the farm
- Visit nursery and juvenile growing areas
- Explore the grow-out tanks where abalone mature over several years
- Learn how abalone are bred, raised and cared for on site
- Discover the farm’s approach to sustainability and water management
- Hear the story of Ocean Road Abalone, from local divers to one of Australia’s long standing land-based abalone farms
From spawning to harvest
Learn How Abalone Are Grown
Every abalone begins its journey on-site, from spawning and settlement through to harvest.
Our guided tours provide an overview of each stage of production, helping visitors understand the time, care and expertise required to produce premium Australian Tiger Abalone.
You'll discover why abalone can take several years to reach harvest size and how careful management supports quality throughout the growing process.
A unique coastal location
Explore the Southern Ocean Connection
The farm draws pristine seawater directly from Taylors Beach Bay, creating a continuous connection between the Southern Ocean and our growing systems.
Surrounded by some of Victoria's most spectacular coastline, the farm offers visitors a rare glimpse into an industry that remains largely unseen.
The location itself is an important part of the experience.
Book here
Perfect for visitors and groups
Perfect for visitors and groups
Farm tours are suitable for:
- Travellers exploring the Great Ocean Road region
- Food and seafood enthusiasts
- School and educational groups
- Probus groups
- Community organisations
- Industry visitors
- Tour groups
Whether you're curious about aquaculture, interested in sustainable food production or simply looking for a unique local experience, our tours offer something for every visitor.
Plan your visit
Tour Details
- Tour Price: $49.50 per person (includes GST)
- Optional Tasting: Add a tasting experience for $15 per person
- Duration: 60 minutes, or 90 minutes including tasting
- Group Tours: Private tours available for groups of 6 or more
- ITO Groups: Coach and inbound tour groups welcome.
- Accessibility: Tours involve walking over uneven surfaces and may not be suitable for all mobility levels
Contact
Ocean Road Abalone
2891 Princes Highway
Port Fairy VIC 3284
Phone: +61 3 5568 2881
WhatsApp: +61 466 849 656
Email: sales@som-abalone.com.au
An incredible insight into an industry we knew very little about. The tour was informative, engaging and set in a beautiful location.
Great tour, interesting and informative. Tastings were delicious
This was a brilliant experience. Very interesting & the kids also were engaged throughout the tour duration.
Great tour!! Will be recommending for sure.
Yum! I loved the charred abalone with truffle oil.
Both guys, fantastic knowledge and experience. Perfect tour guides. You do Australia proud – keep up the fantastic job.
See where it all begins
Visit Ocean Road Abalone
From pristine Southern Ocean water to premium Australian Tiger Abalone, experience the story behind the farm and the people who bring it to life.